AMWISS demands media partnership for gender equality

The Association of Media Women in South Sudan [AWISS] has called for partnership with media houses to help civil society organizations and stakeholders to promote gender equality.

Mary Justo Tombe, the Chairperson of AMWISS said cooperation with the media would  strengthen vulnerable groups capacity building, networking and advocacy for social justice to ensure that there are balance gender relations.

“Our aim is to empower young men and women through media to promote the rights of women and other vulnerable groups in a bid to advocate for peace building and social justice in our country,” said Mrs.Tombe.

She made the statement during a workshop organized by AMWISS in collaboration with Norwegian People’s Aid that aimed at educating the media on gender equalities.

Mrs. Tombe said this particular workshop was aimed at empowering vulnerable women and children to give them economic independence and freedom of expression in the media sector.

She emphasized the need to empower female journalists to ensure that there is gender parity in areas of work to realize consistent gender equality reporting.

AMWISS Chairperson acknowledged her organization’s commitment to continue advocating for women rights to see that there is a peaceful nation where women and other marginalized groups enjoy equal rights in the country.

She appealed to stakeholders, civil society organizations and other partners to continue supporting vulnerable groups for the purpose of attaining freedom to ensure that there is a special consideration.

Langonya Francis, the AMWISS Administrative Secretary said there is a need to develop a theory of change in the society to ensure that there is an essential transformation of societal members through the media.

He said it would be best when community members were involved in discussion of peace programs using media in promoting peace, reconciliation and advocacy in South Sudan.

“We have to develop a theory of change in our society to transform our family members and empower vulnerable groups such as women and children,” Francis said. “They should be involved in panels of discussion of peace programs to ensure essential transformation in our communities,” he said.

Francis said it was a necessity for a community to identify the ultimate impact and how to develop it for the purpose of achieving a solution to our problems.

He called on all people to develop a spirit of dynamic power distribution to all people to ensure that there is equal power sharing in the society.



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